Rising Detroit Artist, Tray Little, is making his mark by sharing elements of soul that naturally pour into his music and philanthropic missions. Beyond being a musician, Tray continues to lead from the heart while using his platforms for the altruistic good of all by showcasing a real-time portrayal of life in Detroit. I caught up with Tray for an inspiring conversation about fighting for racial justice, life experiences that have molded his character, reaching millions on TikTok, learning through Gary Vee’s business acumen and philosophies and more.
You have stepped up and played a major role in the BLM movement in Detroit. Tell us about your experiences protesting and how they have personally affected you to do better for yourself, your community and the world.
This was my third time attending a protest but first time leading a protest. My purpose has always consisted of being a voice for my city while traveling the world performing my music that reflects my experience in the city. Leading the protest in Detroit became a way to fight for racial justice and do it publicly with hundreds of people from different backgrounds marching for the same mission. It’s given me a stronger purpose beyond just traveling, social media and making music.
Being from the Midwest, you continue to portray a perspective that tells the truth behind day-to-day life for many within your music. Tell us about how Detroit has helped shape you as an artist.
Growing up in Detroit has given me the grind, hustle and resilience that makes me who I am today. It has given me the story that I tell that has changed thousands of lives and has changed my life along the way. That’s the reason that I’m finding success and reaping the benefits that people are now seeing. People are inspired by my story of having a 15-year-old mom, losing my dad when I was four-years-old, living actively in the street wars of Detroit but still making it out alive and successful despite the setbacks.
Showcasing the human in you, what is a challenging thought that you had recently and were able to overcome over time?
I have a lot of friends and family that are still in the streets risking their lives to make it day by day so I’m constantly losing people either to jail or mostly death. I have to remind myself that I have to make it far in life to display and provide different opportunities to those watching me.
Being that you’re in your 20’s and pursuing your career independently currently, tell us how utilizing TikTok has been a source to elevate your platform and how TikTok has changed your career so far.
TikTok has helped me find success because it took me less than a year to get 1.1 million followers and that is a big milestone that has gained me credibility in the music and entertainment industry. The platform allows our content to be shown to millions around the world and even celebrity creators see my videos so I’m constantly getting opportunities to work with well-known artists and influencers. It has also given me a rapidly growing fanbase that supports my music and gives me the voice that I have today.
No career path or amount of followers negates the fact that you are a human being that has feelings. Tell us about some parts of you beyond being a musician that you take pride in.
It makes me feel good that I don’t have to lose my character and still be able to maintain relationships. I love having the support of great friends and family that love me no matter what or what I don’t have.
If you could sit down and have a conversation with someone who has guided you through your journey as an artist, who would you choose and why?
I would sit down and talk with Gary Vee because watching his videos has help me understand that coming from nothing can be an advantage if I stay hungry and learn how to tell my story to connect while relating to my audience. He’s also helped get the context of knowing that the fruits of my labor comes later as a result of my hard work and consistency. I learned from him that I should chase contentment in the process and not just chase the final destination of what I am working for.
Going back to when you were 12-years-old, if you were stuck at home as we were at the peak of COVID, what would your 12-year-old self be doing?
If I was 12 years old during Covid I would be in the house playing video games and maybe riding my bike around my neighborhood. I might sneak and hang out with some of my childhood friends in the neighborhood.
Last but certainly not least, any closing messages for your fans?
I want everyone to know that we never have to sell ourselves short to become someone we don’t want to be for success. If we are patient and are willing to learn from any interaction that we have with someone we could apply that knowledge and keep growing. There is no limit with how far you can go if you learn how to take the hardest things in your life, use it as your story and learn how to motivate people. Never doubt yourself or the things you’re passionate about.
Bay Area Musician, Chow Mane, continues to level-up his game through emerging himself in his work while attracting both long-time and casual Hip-Hop fans. I caught up with Chow Mane for a great chat about the drop of “Silk Road”, sharing his life experiences through his artistry, learning how to be a good cook over time, the importance of making sure to analyze your artistic journey while sticking to your own script and more.
Congrats on the recent drop of “Silk Road”. Tell us about your experience working with Oksami and what it’s like collaborating on a track during the pandemic.
I wanted to mess around with different sounds on “Silk Road”. I actually had produced the title track “Silk Road” myself; that riff for the bassline was stuck in my head for days, so I just combined that with some drums to create that funky bounce. For the B-Side, “Xanadu”, I wanted the complete opposite of that so I asked Oksami if he could help me create something a lot more flourishing and musically complex which is more up his lane. We actually worked on these two songs last year before the pandemic hit, but the process was similar. I sent him “Silk Road” and asked if he could almost flip it on it’s head to create what we now have as “Xanadu”.
Your music continues to grow as you tackle multiple genres and continue to experiment. Tell us about how being in The Bay has helped shape you as an artist.
As a recording artist and producer, I just love experimenting with different sounds and vibes. “Silk Road” was a really over the top, energetic rap song that had everybody in the studio laughing at how wild some of the bars were. I wanted to take the wild energy of an artist like Comethazine, the punchlines of an artist like Wayne, the flows of my local scene, and my own experiences in the South Bay to put together this song.
Showcasing the human in you, what is a challenging thought that you had recently and were able to overcome over time?
Each one of my songs is true to a part of me and my experience. I don’t want to be boxed into a certain perception of identity based on one song. At the same time, it’s hard for an artist to capture everything they want to within just one piece of work, so I try my best to bring multiple facets of my personality to my music.
What is your perception of the digital world that we live in and social media culture?
I think social media captures a snapshot of people’s experiences but doesn’t give the whole picture. For most things I prefer to be more private, but anything that would interest fans I put out there to share.
No career path or amount of followers negates the fact that you are a human being that has feelings. Tell us about some parts of you beyond being a musician that you take pride in.
Other than music, I’m pretty happy my cooking has gotten better. I’ve been slowly learning traditional family recipes that are coming out amazing.
If you could sit down and have a conversation with someone who has guided you through your journey as an artist, who would you choose and why?
I think everyone has gone through their own individual journey to get to where they are and what works for one person won’t work for everyone. I have a lot of artists I really look up to, but I think I need to carve my own path rather than trying to follow someone else’s.
Going back to when you were 12-years-old, if you were stuck at home how we were at the peak of COVID, what would your 12-year-old self be doing?
I would probably be at home playing Maplestory and making beats on FL Studio.
Last but certainly not least, any closing messages for your fans?
I’m really excited to show y’all South Bay Summer; to put on for San Jose & the South Bay and to help everyone ride out these summertime vibes for the rest of the year.
Hip Hop Artist, YONAS, is riding the high from his #GoodDayChallenge viral momentum which continues to attract millions of users on Instagram and TikTok. Though YONAS spearheaded livestream culture through maximizing the features on his YouTube Channel prior to the IG Live quarantine boom, YONAS continues to weave a fresh culture of fun into his artistry which is both refreshing and liberating. I caught up with YONAS for a great discussion about the inspiration behind “Good Day”, resilience, balancing the business side of music, being mindful of healthy eating while on the road and more.
Congrats on the success of your “Good Day” challenge so far. Tell us about the message and intention that you intended to portray throughout the track and challenge.
Thanks! I wrote “Good Day” in a time where I needed to remind myself to remain positive. I wrote it from the standpoint of “look at all these things happening in our daily lives, how can we not be happy!?” We had been sitting on the song and given how strange the times are right now, the team and I thought that it needed to surface now. We launched the challenge around it to further the messaging of positivity. Seeing how many people have taken part is nuts, hopefully we can keep the good vibes spreading!
As we are all in quarantine, how have you been occupying your day-to-day to remain grounded and driven in the eye of COVID?
I’ve been spending a lot of time with my daughter which is something I haven’t taken for granted. My work has me on the road a lot but Covid has slowed all of that down so it’s been a blessing in disguise. I’ve also been working on a ton of new demos as well as working out daily again.
Showcasing the human in you, what is a challenging thought that you recently had and were able to overcome over time?
The idea of retiring from being a performing artist. When you do something because you love the artform but then it becomes a business, it’s tough to maintain your passion at its purest form. I love the business side and I’ve been fortunate to have made great money from music, but as an artist I’m in it to compete at the highest level artistically. To have the music I create exposed to the masses based on its quality. That’s really hard when you have artists like 6IX9INE, Lil whoever, etc. getting praise for average lyrics and average music all because they have extraordinary marketing dollars and shock factor gimmicks. What is the music industry really if not about the art? The percentage of artists that make it based on talent is so minuscule, it just gets discouraging at times. I don’t want to sound naive… I knew this was the industry from day one and I’ve been fighting the good fight for nearly 10 years independently. But it’s just challenging to continue fighting a machine with endless amounts of cheat codes. At the end of the day though, I’m resilient, and I found a way to set up new goals, continue to raise my profile, get back into that fighter’s mentality, and I’m now seeing doors open that can be career and life changing. Love for the arts always conquers, and always wins in the end.
What is your perception of the digital world that we live in and social media culture?
I love how interconnected we are. I wouldn’t have the career I do if it wasn’t for the digital world and how it allows for discovery of music and art from anywhere in the world. The culture of social media is constantly changing which always feels like you’re fighting an uphill battle. One week we’re pushing all of our fans to like my Facebook page, the next week you can’t even reach them without spending tons of ad dollars. Just a rapidly evolving space.
No career path or amount of followers negates the fact that you are a human being that has feelings. Tell us about some parts of you beyond being a musician that you take pride in.
I just take pride in my resilience. Life isn’t easy for anyone, and the only thing we’re guaranteed is that things are bound to go wrong at some point in life. It’s how you deal with it and how you push through it that defines you.
As you are exposed to tons of stimulus, how do you proactively take care of your mental and emotional health when you’re out on the road?
I try to eat well while I’m on the road. A lot of tours just stick to the fast food/gas station world, but if I eat like that, I feel horrible, and that’s reflected in my mood, sleeping, and performances. I try to make sure I’m well caffeinated and eating healthy while on tour. It does wonders for my physical, mental, and emotional health.
If you could sit down and have a conversation with your younger self, what would you say to him?
Your life is just a moment in time. Don’t overthink it. Contribute all that you can to the world, turn over every stone, and do everything with the intention of pushing human civilization forward. Think forward. Build forward. Create forward. And when the history books are reviewed, you’ll be among those that did life the right way.
Last but certainly not least, any closing messages for your fans?
Appreciate all of you. We’ve taken this movement from a kid in the South Bronx to an artist who has toured the world. Lets keep it going!
Being young and motivated keeps you ahead of the curve in the music industry and AK is an example of what it means to give your artistry your all. In celebration of “30 Blunts” and over 300K views on the music video so far, I caught up with AK for a great chat about substance and the distractions that he feels comes with the world of entertainment, staying positive during the pandemic, using FaceTime and Zoom to stay in touch with friends and family and more.
Congrats on the recent release of your new single, “30 Blunts”. Tell us about the message and intention behind the track.
30 Blunts is all about the temptations that we’re faced with regularly. With this song specifically I geared it more towards the temptations I face personally as a young artist in hip hop. The drugs, alcohol and all the distractions that come from this lifestyle. The message is that although I may have caught myself feeding into the distractions or at least considering giving in more than I ever had before, I still remembered how important it is for me to keep focused on what I know is important. So staying clear of the negative things and being more on top of keeping in tune with my priorities is what this song is about. I did it in the most fun while also serious way possible. And I had a blast during the creative process of the song and video that goes along with it.
I know that the Coronavirus has been really impactful on all, yet tell us the lowdown on how you have been utilizing all of your time in quarantine.
I’ve done my best to stay positive about this whole pandemic. It’s important to acknowledge how devastating it has been for so many people and it’s horrible how hard some people’s lives have been impacted by it. But I’ve done my best to stay safe and focused on tapping into my creative side and it’s important for us all to use this time to do the same. Try viewing this negative situation as an opportunity to try things that you’ve yet to do but have always wanted to. Making more music and brainstorming ideas for what is coming next for me is what I’ve been doing to keep busy, I’ll go on walks on paths around my house to get fresh air or go on drives to let loose. But I think tapping even deeper into my creative side has helped me the most throughout this time so far.
Showcasing the human in you, what is a challenging thought that you recently had and were able to overcome over time?
How am I going to stay sane if I can’t leave my house or see any of my friends or outside family? I’ve used FaceTime and Zoom more than ever in the last few months to stay connected with the people I want to see but can’t in person yet. It’s a blessing that we have those sorts of apps to use during this time. So I try my best to take advantage of it.
What is your perception of the digital world that we live in and social media culture?
It’s scary because of how fake it can be. Some people based their worth off what their social media accounts are and that’s when I feel it becomes a negative thing for people to have. But in a lot of ways social media is amazing. The jokes, the entertainment, being able to use apps to get into shape that give you exercises and food portions for dieting, being able to video chat family and friends that you can’t see because of the circumstances. Showcasing your talents and building a following for people to all connect to. There’s a lot of positives but that also comes with a lot on the other side of it. I feel like social media is one of the biggest blessings and one of the biggest curses to my generation.
No career path or amount of followers negates the fact that you are a human being that has feelings. Tell us about some parts of you beyond being a musician that you take pride in.
I learned how to do a flip the other day which is pretty fire! I can do magic with a deck of cards. I’ve played sports all throughout growing up into highschool. I didn’t go to college, I chose to chase a dream rather than go that route. And I have an awesome, hardworking and supportive family.
If you could smoke a few and soak up some wisdom with anyone in the world, who would you choose and why?
JCole. He’s one of my biggest inspirations and the way he’s able to talk about real life things and help people through their difficult experiences even if they aren’t experiences he’s had personally. That has always been something I admired about him and his craft and I’d love to one day be able to just chop it up with him.
Last but certainly not least, any closing messages for your fans?
I love you dearly. Thanks for rocking with me like you do <3
Toronto Independent Musician, Delyn Grey, approaches one of the worlds most prominent current epidemics with grace throughout the release of their emotively rich new single, “Battle”. As the world becomes more conscious of the mental health struggles that individuals face day-to-day, artists are becoming more candid in their approach to showcasing that the battle is the field in which we shed light on our opportunities for growth amongst the variety of changes that we have to create to become a better version of ourselves. Mixing the beautiful vocals from Lead Vocalist, Delyn, with storytelling lyricism that tackles the highs and lows that an individuals encounters throughout mental disarray, “Battle” faces the present day and leads listeners’ toward opening their minds to the reality of mental health and how we can all contribute to the betterment of society by being more empathetic within our approach toward an individual facing the frightening disease both inside and out.
Unafraid to distort the version of mental health that a listener may have conceived from societal perception, “Battle” is a beautiful ode to hope in the light of dark. If you’re a fan of fellow musicians such as PJ Harvey, Tori Amos and Poe then keep an eye on the ride ahead for Delyn Grey on SoundCloud.
Puerto Rican Musical Guru, Lil Eddie, is as dynamic as it comes as his creative prowess ranges from hit-making Producer, 11x Grammy-Nominated Musician/Songwriter and more. The wide variety of genre-bending bangers that have Lil Eddie’s touch on them will astound you, and it is our pleasure to catch up with the man to discuss his roots growing up in NYC, the entire world being in the palm of our hands, overcoming poverty, adversity and more.
Let’s talk about the new video teaser that you posted about on your Instagram with that yellow drip on. What do we have to look forward to?
Ahhhhh maybe a dope video in Greece with the Acropolis in the backdrop! #GITANA
Let’s talk about your current life in New York. How do you balance the constant hustle of the city with ensuring to take some downtime to focus on your creative work?
I live in London and LA now but grew up in NYC, that city life is real! London is very similar to the city and commuting around the city. I say the creativity is inspired by my daily commute. The music is in the streets on the trains, busses, Uber rides everywhere we turn.
Showcasing the human in you, what is a challenging thought that you recently had and were able to overcome over time?
I will say the feeling of loneliness. I’m a single man so sometimes the work takes all of me and I rarely get to do anything so love can’t come being trapped away which leads me to then tell myself that the music will get me to where I need to be, so I focus on that.
What is your perception of the digital world that we live in and social media culture?
We are in a very interesting time! Social media can have its cons but I see so many pros! The entire world is in the palm of our hands. We can reach further than ever at any given time. That alone is unbelievable.
No career path or amount of followers negates the fact that you are a human being that has feelings. Tell us about some parts of you beyond being a musician that you take pride in.
I take pride in being a Latino American! Overcoming poverty, adversity, a dysfunctional home and so many odds against me from being homeless and all! I believe my spiritual connection with the man; upstairs and respect for the powers of the universe that got me where I am.
As you are exposed to tons of stimulus, how do you proactively take care of your mental and emotional health when you’re out on the road?
I find it important to speak to people! Writing helps me, daily affirmations, searching for positivity is important for me! Keeping incredible people around not a lot of people but quality people! Lifers, lovers, preserving my energy and being conscious about who I share my energy with.
As a veteran in the game, what are some words of wisdom that you can share with fellow musicians attempting to follow in your footsteps?
I would say to the inspiring class of musicians that on the way up to never stop! Consistency is a big part of this race! Master your craft! Find the 25th hour of the day, 8th day in the week to devote to your art! Get in touch with your spirituality! Stay connected with the creator! For the universe hands out the rewards in life!
Last but certainly not least, any closing messages for your fans?!
Thank you all for supporting me on this journey! I hope I’m inspiring people in my art! Stay blessed and keep it locked with ya boy so much more music to come!
Boston Trio, Shallow Pools, aren’t afraid of breaking the rules as they convey messages of hope and perseverance stemming from the heart through their music. I caught up with the ladies for an in-depth interview to discuss the recent release of “Haunted”, collectively raising Bibby the cat, trading existences with cartoon characters such as The Powerpuff Girls and Twister from Rocket Power, balance pertaining to social media and much more.
Congrats on the recent release of your new single, “Haunted”. Tell us about the message that you intended to portray throughout this track and video.
Ali – Thank you so much! We wanted “Haunted” to explore the feelings of uncertainty and helplessness surrounding the future. Having a dream and feeling like it keeps getting further and further away but still pushing to make it happen every day.
Tell us about how shallow pools came together and the bond that you have developed through your artistry.
Ali – We all went to the same high school! Jess and Glynnis had been friends for a while, and then met Ali in 2012. We found out that we all loved music, and started making acoustic covers together. We decided to start writing our own songs and at first it was pretty rough but we have all grown so much and it’s been really cool to see! We are truly best friends/do everything together and the band really feeds that bond. Even if we fight it’s like… well we have to write 3 songs this week so there’s really no time for that.
Showcasing the human in you, what is a challenging thought that you recently had and were able to overcome over time?
Jess – Every time we write new music, I constantly struggle with feeling like I’m not good enough or that I won’t write a song as good as our last song. It’s something I’ve been trying to work on a lot lately!
Glynnis – I’ve always been dealing with insecurity, where I’ve felt like I’m not up to par in almost every aspect of my life. But honestly, being in a band and performing has really helped me to be more confident in everything that I do!
Ali – I often have imposter syndrome! I feel like because I’m a woman if I’m not playing super intricate drum parts etc. everyone will think I’m not good enough. I have to remind myself that less is more and the best drummers play in the pocket and aren’t playing fills every 3 measures.
What is your perception of the digital world that we live in and social media culture?
Ali – I feel like it’s a blessing and a curse! It’s a great way to get your name out there and stay connected with fans who would have never heard of you if it weren’t for social media, but there are also factors working against you and you basically have to be a digital marketer to get new people seeing your posts and videos since there is so much content out there!
Jess – I love social media! It’s cool to be able to connect with people you might not have met otherwise. For the most part we’ve had a pretty positive experience with social media as far as the band goes. There are downsides for sure, so you definitely don’t want to get too wrapped up in it.
No career path or amount of followers negates the fact that you are a human being that has feelings. Tell us about some parts of you beyond being a musician that you take pride in.
Glynnis – Honestly, I’m very proud of my cat. I know he’s not part of me but I’m obsessed with him and he’s very, very cute. His name is Bibby, he’s a chubby black cat, and he’s very talented.
Ali – I really like planning things! If I’m travelling anywhere I will have like 52 places to go and backup plans to the backups and I used to be annoyed by it because I lack spontaneity but honestly now I don’t care, I like to be prepared!! Also bibby is a star he is the strangest cat i know I’m proud of his existence and glynnis for being a great mother.
Jess – I’ve become a lot more independent over the last year or two. I moved to a new place, got a new job, etc. I’ve been working at that for a long time so it’s something I’m super proud of! I also agree with Glynnis that Bibby is talented and I’m proud of him too.
As you are exposed to tons of stimulus, how do you proactively take care of your mental and emotional health when you’re out on the road?
Ali – We do all have full time jobs plus the full time job that is writing/recording/performing, so that ends up being really overwhelming at times. It’s just a matter of making sure that you’re also doing things that make you happy/relaxed! I like watching Degrassi and the Bachelor/Bachelorette (depending on time of year), editing videos even though it annoys me sometimes, going to breweries, and I also really love shopping online/at malls.
Glynnis – I think it’s super important to take time for yourself. Even if it’s listening to a podcast, writing, or listening to music, having time that is dedicated to relaxing/destressing can really make a difference in how you’re feeling, especially with interactions with others!!
Jess – I completely agree with Glynnis! I love being around my friends and playing music together all the time, but it’s super important to make sure I get time to myself too. I think we all know each other well enough at this point that we can tell if someone needs to be left alone for a bit. Also, communicating exactly how you feel helps too! It’s something we’re all still working on.
If you could trade existences with your favorite cartoon character growing up, who would you choose and why?
Ali- I really loved Arthur but I don’t really think I’d want his life, it was pretty boring. So I’m gonna go with Emmy from Dragon Tales she had a SICK life, a super cool playroom AND the ability to go fly on the backs of dragons.
Glynnis – I was very into The Powerpuff Girls when I was younger. I always resonated with Buttercup, and I think it’d be pretty cool to be this little angsty superhero.
Jess – I was such a big Rocket Power fan so maybe I’d be Twister! Honestly I’d be any of the characters because then I’d know how to skateboard, which is my DREAM.
Last but certainly not least, any closing messages for your fans?
Ali – Thank you for existing and promoting us and connecting with our music, we see you/hear you. You always have someone in your corner in us!
Glynnis – Thank you so much for listening & we can’t wait for you to hear what’s next!!
Jess – Thanks so much for listening/coming out to our shows! We’re super excited to put out some new songs and play in new places this year!
Toulouse Electronic Musician, CloZee, has surrendered to her inner calling through continuously revealing layers of her kaleidoscopic musical vision through albums that move you such as her latest, ‘Evasion’. I caught up with Chloe to discuss her emotional sensitivity laced within her artistry, the importance of being honest and generous, intimate recording processes, upcoming Spring 2019 tour and more.
Congrats on the success of ‘Evasion’. I perceive that your music and delivery is just as much of an inner journey as it is outer. Tell us about what you learned about yourself throughout the creative and recording process.
Thank you! I particularly learnt that I feel better about my music and in my life in general when I follow my current mood and feelings when a compose a song. I can’t force myself to try to create bangers when I’m feeling emotionally sensitive. This is probably my most emotive and intimate work so far because of that.
What is the most bizarre everyday object that you have used as an instrument throughout your time as a musician?
My set of keys. Love to add those « clings » sounds to the beat.
Showcasing the human in you, what is a challenging thought that you recently had and were able to overcome over time?
I think just confidence, in general. Still working on it though. It’s not totally there, but that’s what makes me work harder everyday so I don’t know if I want to totally overcome that feeling.
What is your perception on the digital world that we live in and social media culture?
I wouldn’t be where I am today without the digital world and the social medias. I hate a lot of things about it, but I currently can’t live without if I want to spread my music and do what I love. I also met awesome people thanks to that. I’m all about it when it’s used in a smart way.
No career path or amount of followers negates the fact that you are a human being that has feelings. Tell us about some parts of you beyond being a musician that you take pride in.
Being honest and generous.
As you are exposed to tons of stimulus, how do you proactively take care of your mental and emotional health when you’re out on the road?
Good sleep (whenever it’s possible), good food, a good team of people and friends, and awesome fans are the key to stay excited and healthy on tour. 🙂
You have toured with a wide variety of musicians over the past years and have played at some major festivals. Tell us your perception of the difference between crowds in the states vs. crowds overseas?
Every crowd is different depending on the countries and type of events. I’ve experienced awesome crowds everywhere, and I had bad experiences too haha. I guess the only thing is that outside of America or Australia, my type of music isn’t very popular or known, so I never know how it will accepted and appreciated, because the scenes are very different. But this is also what makes my life exciting.
Hip-Hop Boy Band, Create The Culture, jump into a new territory of respect through the creation of their new music video for their latest single, “Flight Team” (Mexico Remix) featuring Marquito. Gathering the troops which includes a variety of beautiful women amongst a lush green island, Create The Culture lyrically and visually shed light on social media culture while having the time of their lives knowing that they are steady on the rise. Throwing in an uncommon punch through adding their Instagram name-tags to the music video, Create The Culture’s forward thinkingskills serve to their acknowledgement of the importance of maximizing social media platforms to expand their audience. Accompanying the hypnotic beat is a once-in-lifetime visual retreat that was filmed with passion and precision which showcases the determination and growth that Create The Culture has undergone throughout their days of being Independent musicians.
“Flight Team” (Mexico Remix) is the embodiment of a track that speaks to “never looking back” and looking forward to only brighter days ahead. Being able to produce a music video as such as Independent musicians deserves praise for the guys of Create The Culture who stand out as a pack of wolves who are steadily ready for the opportunities that they create through simply being themselves and sharing their music with the world. If you’re a fan of a mixture of fellow musicians such as Brockhampton, Lil Uzi Vert and Future then keep an eye on the ride ahead for Create The Culture on SoundCloud.
Los Angeles Musicians, Arden and the Wolves, provide a space of creative freedom and interpretation for their fans throughout every release that beckons healing and revealing while peeling back the layers of destruction and malfunction to step into the territory of understanding. Lead Vocalist, Arden Leigh, has waxed and waned through a variety of life experiences which leads her to express herself in an uncanny way that is both excruciatingly vulnerable and frighteningly beautiful. Having released their latest music video for “Another Year of Rain”, Arden and the Wolves candidly begin by expressing that each viewers perception of the music video will be based on their own thoughts while Arden collaborates with tribal fusion belly dancer, Giulio Dilemmi, to deepen her connection to the music and heighten emotion that naturally stems from the profound meaning behind “Another Year of Rain”.
Throughout the music video, Arden and the Wolves explore the complexity that stems from a bond that appears toxic at the surface yet has come together through trauma and has formed a pact that is akin to an addiction. Releasing her fears and pushing herself forward toward healthier connections and brighter days, Arden Leigh candidly reminisces on the darkest elements that she has experienced in a relationship that sprouted wisdom through a maelstrom behind closed doors. If you’re a fan of fellow musicians such as Evanescence, The Pretty Reckless and Poe, then keep an eye on the promising ride ahead for Arden and the Wolves on SoundCloud.
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